Head of Marketing & Strategy (m/f/d) - Business Group Bipolar Discretes
Position Overview
The Head of Marketing & Strategy (HoMS) is responsible for the technical and commercial marketing activities of the Business Group (direct reports), as well as the BG’s strategic development, ranging from formulation to implementation.
The HoMS reports directly to the BG General Manager, is part of the BG Management Team and works in close cooperation with all Product Groups in the Business Group and all Regional Sales Heads. The HoMS will support the Product Groups in identifying adjacent and emerging markets, customers, application and industry trends to set Nexperia apart from Competition. The HoMS aims to coordinate and streamline all marketing activities across the three different product groups (indirectly responsible).
This is your new job:
- Develop and implement strategic plans for the Business Group (BG) Bipolar Discretes
- Act as the Chief of Staff for the Business Group Management Team
- Facilitate and deliver the annual corporate deep dive input
- Lead and develop the Business Group strategy incl. market-, competitors-, and data analysis
- Lead cross-functional teams in the execution of strategic initiatives, ensuring alignment with overall business objectives and drive change programs
- Create and manage market intelligence to identify growth opportunities for the BG Bipolar Discretes business
- Oversee analysis of market data and modelling of future scenarios
- Benchmark Nexperia against competitors from multiple cross sections; financial, portfolio, industrial, organisational and technology
- Design and implement governance framework of Bipolar Discretes business
- Own ways of working, methods for strategic marketing
- Develop relevant business partnerships to develop new capabilities
- Attend conferences and industry events and engage with customers to keep on top of market dynamics
This is you:
- Degree in Electrical Engineering with proven Marketing track record or Degree in Marketing
- More than 5 years of demonstrable semiconductor industry experience
- Experience of working as a senior leader and people manager. Demonstrable mentoring skills
- Market level expert within the semiconductor industry, understands trends and application on product and system level
- Working understanding of program management, and experience of delivering cross-functional strategic initiatives
- Competence in Data Analysis, Presentation and Story Telling
- Strategic thinking with an analytical approach
- Growth Mindset: Failing as an opportunity for learning
- Motivator and Teamplayer, enabling others to find solutions
- Highly organized and structured
- Hands-on mentality: Take initiatives & opportunities
- Effective communicator who is able to present to all levels of the business
- Excellent English language skills, spoken and written
Talent acquisition based on Nexperia vacancies is not appreciated. Nexperia job adverts are Nexperia copyright © material and the word Nexperia® is a registered trademark.
Nexperia is an Equal Opportunity/Affirmative Action Employer.
Nexperia is a world-class company in semiconductor development and in-house production. A proven global player with an entrepreneurial mentality. At our core is an 15,000+ strong international network with a singular focus. Built on passion and commitment to our work, belief in our goals and a drive to succeed regardless of the challenges we face. We support, reward and challenge individuals equally, in a dynamic and energetic environment.